EZ Academy Emails | HireEZ

HireEZ — EZ Academy Newsletter

EZ Academy was the company's platform to help educate recruiters on what outbound recruitment was and how it could benefit their services. Launched Jan 2023 we experimented with various visual strategies to increase our brand presence.

Approach

These 3 layouts were the start of forming EZ Academy's marketing brand. I wrote the copy and headlines for these emails to stretch creative muscles. Our copywriters had a distinct LinkedIn voice in their copy and I wanted to blend that with some welcoming millennial lingo. I went for grayscale photography to blend into the shadows and let the azure blues shine on the page. This way your eyes would feel relaxed in imagery, and then focused to content, scanning further down the page.